Cambridge Who’s Who Video Interview and Distribution Program
Cambridge Who’s Who Video Interview and Distribution Program
Capture Your Message on Film and Deliver it to the World
Cambridge Who’s Who is pleased to introduce the Video Interview and Distribution Program, a simple yet powerful way to increase your online visibility and share information about your brand, products or services. We have partnered with an experienced video production company to deliver a first-rate, professional interview that can yield new career growth and business development opportunities for you.
In today’s wired world, a visual presentation can be far more meaningful to your audience than a written document. People are becoming increasingly desensitized to the text they read – online and offline. And as humans become busier than ever, they are being more selective of what they take in – an essential part of remaining focused. Now is the best time to utilize video to express yourself in a shortened amount of time; people will see you in your surroundings and get a better sense of who you are and what you stand for. They will also pick up on many key visual cues that they would normally miss out on when reading a news release, interview transcription or proposal letter.
Video is the ultimate platform to capture your audience, gain influence and enhance your credibility. And with popular video sharing sites such as YouTube and Google Video on the rise, the format has become immensely valuable – even indispensable – for advertising, education and advocacy purposes. Likewise, professionals are creating video resumes to submit to potential employers. The format allows them to candidly showcase their personality while distinguishing themselves from the pack. Additionally, individuals who are interested in proving their newsworthiness and earning the attention of the media (such as magazine editors and television/radio producers) are discovering that there is no better way to be noticed than with a video interview.
You can use your Cambridge Who’s Who video interview as an outlet to build your client base, drive sales, spread important communications, or appeal to a special interest or cause. After we have alerted your fellow Cambridge Who’s Who members and other professionals about it, you also help determine to what extent your video is available in the public domain. Remember, when someone else knows how you can help them, they are more likely to view you as a valuable contact and reach out to you. So we recommend you use traditional media and marketing channels to distribute your custom-created recording in addition to linking it to your website and/or blog.
Action! The Cambridge Who’s Who Video Interview and Distribution Program at Work
Once you enroll in this new program, we will connect you directly with a producer to set up an appointment for your professional video shoot. An experienced director/interviewer and cameraperson will show up at your office, home or designated location for a three-hour video shoot. In this time, the trained personnel will conduct a one-hour interview with you – this is the perfect opportunity to mention any updates or projects in progress, while describing in detail your career objectives, experience and successes.
Out of the hour’s worth of footage collected during your shoot, the editors will take the strongest points to construct an engaging DVD featuring high-quality video, audio and graphics. We provide you with 25 copies of this extended version that you can give to family, friends, clients and other business contacts. A condensed version approximately two minutes long will also be created for upload to video sharing sites such as YouTube, Vimeo, Metacafe, Yahoo! Video and the Videos section of Cambridge Who’s Who Connect.
To announce your video interview to the world, we will also create a personalized news release, which will include your two-minute, promotional video and be distributed to leading online search engines and media outlets. Furthermore, we will provide you with additional online exposure through our “Cambridge Who’s Who on the Web” sites.
These steps will help you gain additional contacts and exposure. Whenever anyone types your name into a major search engine, not only will they pull up your press release, but they can also watch a high-quality, two-minute video about you and your accomplishments. And, of course, once you have the two-minute video file in hand, you can upload it to your personal/company websites and blogs.
For more information on the Cambridge Who’s Who Video Interview and Distribution Program, please e-mail exposure@cambridgewhoswho.com. To view an edited version enhanced with audio and graphics, please go to Cambridge Who’s Who Connect and watch our Exclusive Video Interview with Dr. David A. Junge.
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